Innovation Assessment
Evaluate your individual innovation strengths and get customized tips on how you can improve.



You have more creative capacity than you think.
Whether or not you consider yourself a “creative person,” the innovation self assessment offers practical insights on how you can spark more creativity within yourself and your team.

Measuring Innovation where it matters
Successful innovation management demands different skills and metrics than traditional management. Our innovation framework has been proven across industries and around the world.









Innovator's DNA
The Five Discovery Skills are the key behaviors consistently practiced by innovative people. These behaviors—Associating, Questioning, Observing, Networking, and Experimenting—contribute to one's ability to generate novel ideas that result in new products, processes, or business models
Compare your innovation assessment score with others.
See how you stack up against over 20,000 others in our database — from your peers to some of the world's top innovators. Break down the comparison by industry, geography, and other demographic characteristics.


Predicting Success
We've extensively tested our assessment and benchmarked the results to key innovation outcomes. Join thousands of others in using this tool to identify strengths and opportunities.
Over 20,000 innovation assessments have been taken.
Those that score high on discovery skills are more likely to produce $1 million in new business.
Those that score high on discovery skills are more likely to start 5+ new products.
Industries represented in our innovation assessment database.
Assessment Pricing
Use the assessment for yourself or your team. Discounts are available for groups, and we can be available to coach you on your results.
Our basic assessment offering includes one license to the self assessment with continuous access to your results.
For teams of 24 or more, we offer volume discounts as well as a number of customized features. Contact us for group pricing!
Academic Pricing
Our roots are in academia, and we welcome the opportunity to partner with other educators. Contact us about discounted pricing for yourself, your classes, or your institution.
contact us









Build a Culture & Capability of Innovation
We help individuals and organizations develop a capacity for creativity and innovation. Let us help you discover your innovation capability and take your ideas, employees, and teams to the next level.









