Innovator's DNA
Innovation Capital

How Being a Good Manager Can Make You a Bad Innovator

Nathan Furr and Jeff Dyer|Co-Founders of IDNA
How Being a Good Manager Can Make You a Bad Innovator
What does good management look like? We teach what we think are good management principles in literally thousands of business schools around the world.

Build a Culture & Capability of Innovation

We help individuals and organizations develop a capacity for creativity and innovation. Let us help you discover your innovation capability and take your ideas, employees, and teams to the next level.

AT&T
Stanford
Microsoft
UTC
Adobe
Starbucks
Bridgestone
Avery Dennison